The animal ranges tend to grow the way garden herbs grow — nothing much for weeks, then one morning you look and there's a whole shelf of new things.
Twenty-plus arrivals over the last couple of weeks. Not a launch, not an announcement — just quiet additions to a range that's been building for a while now.
Here's what's on the shelf, and which ones are already flying off it.
Four new cats — and they're funny
We've added four new comical cat designs and they're proving incredibly popular, especially the more knowing ones. Cat owners, it turns out, respond hardest to designs that gently take the mickey out of the animal they live with.
Twenty-plus new animals — with four early favourites
The bigger news is the "everything else" collection, where we've added over twenty new designs across every animal you can reasonably fit on a mug.
Four are already doing serious business:
- Little dinosaurs. Comically small, absurdly cheerful. The gift for the child (or grown-up) in your life who is very much a Person Of Certain Interests.
- Cute giraffes. Long-necked, doe-eyed, entirely unlike any real giraffe. All the better for it.
- Cute owls. Perched, blinking, faintly judgemental. For owl people, of which there turn out to be many.
- Crazy cows. Wide-eyed, off-balance, deeply committed to the bit. If you know a cow person, you know exactly which one this is for.
Beyond the four flying off the shelf: horses, rabbits, chickens, capybaras, parrots — every animal that's been asked for so far is in there. If yours isn't, tell us. That's how most of these got added in the first place.
Browse the animal mugs
20+ new designs, plus everything already on the shelf. Four heroes leading the pack.
A note on 10oz bone china
Some designs just work better on bone china. The little dinosaurs and cute giraffes in particular — both of them look properly premium on the 10oz bone china variant, with the finer detail of the illustration holding beautifully on the smoother finish.
Not every design needs it. But if you're buying one of the "cute" range as a gift, we'd nudge you toward the bone china.
What's coming next
Two things worth flagging while we're here.
Bespoke personalised cat and dog mugs are the loudest request we're getting right now. Not just a name on a stock design — actually your specific cat, your specific dog, on the mug. We're building it. Not far away from release.
The Pawtrait Mug is even closer. It's what happens when we point our Sipfull Portraits tooling at pets — send us a photo of your dog or cat, and we redraw them as a stylised illustration on a mug. Danni's making Rosie's Pawtrait right now (there's a video coming) and we'll be launching properly the moment it's ready.